The beautyblender®: an application revolution.

Ok, so the beautyblender® is no longer “new” (having been invented by veteran Hollywood makeup artist Rea Ann Silva in 2007) but it is still revolutionary. Many application sponges have been created to rival the beautyblender®, but so far few have come close (for reviews on how the beautyblender® stacks up to dupes click here or here) to throwing this pink beauty off her perch. The patented and classified secret to this blending tool is in its foamy texture.

According to the beautyblender® website, “the beautyblender® features an open cell structure that fills with small amounts of water when wet. This allows the sponge to be “full” so that the makeup product sits on top of the sponge rather than being absorbed, allowing you to use less product every time. When wet, beautyblender® doubles in size and becomes even softer, returning to its original size when it air dries.”

The effectiveness of the beautyblender® is revealed when using it properly; instead of swiping, rolling, or dragging product across the face, the beautyblender® is “bounced” across the skin to deliver its trademarked flawless finish. While this technique takes some practice and getting used to, once you discover the perfect and clean (no smudging or brush strokes) finish, it will be hard to go back to the days of wedge sponges and foundation brushes. The sponge also comes in black, green or white, for body application, mini sized areas, and sensitive skin respectively. Try it for yourself from many online makeup stockists such as here or here.

IMAGE SOURCE:

http://arzanbeauty.blogspot.com.au/2014/08/beautyblender.html

http://www.beauty.com/beautyblender/qxb50226

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